Getting the most out of your audience platform or data management platform (DMP) means getting your data, your technology, and your organization in lockstep. Bring all three elements together and you’ll see broader adoption of your platform across more parts of your business.
Sign up for our Audience Platform Audit and get expert recommendations on how you can accelerate the impact your audience platform has on your business outcomes.
How long does it take?
What will I receive as part of the process?
Business goal alignment
Technology, data, and activation audit
DMP maturity matrix
Recommendations to drive improved performance
Business priority and technical complexity ratings
Advice on how to improve business adoption
How We Conduct The Audit:
Business Goal Alignment
We’ll start by positioning the platform and business objectives together to drive business impact
Technology Integration Audit
We’ll conduct a comprehensive review of your existing technical setup and provide a set of integration recommendations to drive value
We’ll review the data being ingested across all channels and identify how it can best be used to drive business objectives
We’ll analyze how existing media campaigns are set up on relevant platforms to understand how you’re buying media, and what data is being leveraged
Finally, we’ll deliver a comprehensive recommendation and structure proposal to reposition your DMP for maximum impact throughout your organization
Reach Out To Learn More
VP, Addressable Audience Management and Activation