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Pega Partnership

Why a decisioning foundation is critical

Your customers now live, work, and play in a world driven by decisive moments – and it’s forever changing the customer’s journey. Every interaction and cross-channel conversation must be connected and driven by data to deliver a personal and contextual experience. For your brand to deliver these decisive interactions, you need a data-driven, decisioning foundation.

Machine learning, AI, and real-time decisioning fuels efficient contextual intelligence. It’s how you know what’s happening in real-time, and how you ensure you deliver a relevant, next-best experience.

Our partnership is driving measurable business growth

As the largest global implementation partner for Pega Marketing, we power each decisive journey with Pega Marketing and Customer Decision Hub solutions to bring real-time, people-based marketing to life. Together, Merkle and Pega have what it takes to connect brands with real people. Merkle has spent 30 years maximizing the value of customer data to help brands make the people-based marketing transformation. We use a combination of first- and third-party data with analytics to build targeted and individualized interactions throughout the customer’s journey.

We've Got Creds!

  • 40+
    Certified senior Pega Marketing consultants, more than any partner in the Pega ecosystem
  • 90+
    Certified global Pega Marketing consultants
  • 45+
    Pega Marketing and Decisioning implementations completed with leading companies
  • 230+
    Decisioning technologists
  • 1550
  • 850+
    Data scientists and analysts
  • 150+
    Personalization and testing specialists

Ready to build the ultimate data-driven, decisioning foundation?

Meet with one of our world-class, Pega Marketing-certified specialists and we’ll show you how to do it. Connect with us today to schedule a live demonstration on how Merkle brings people-based marketing to life.

Ready to learn more?