Bing Agency Awards: Diversity & Inclusion Champion of the Year
Merkle was awarded Diversity & Inclusion Champion of the Year for being the agency or technology partner to demonstrate the strongest commitment to diversity and inclusion, both in the day-to-day, as well as through specific activities and initiatives.
The Forrester Wave™: Customer Database and Engagement Agencies, Q2 2018
Forrester Research, Inc., an independent research firm, ranked Merkle as a Leader in The Forrester Wave™: Customer Database and Engagement Agencies, Q2 2018.
All awards & recognition
Technology Company of the Year Finalist
Merkle was selected as a finalist for the Technology Company of the Year in the Maryland Tech Council’s Industry Awards Celebration.
Pega Partner Excellence in Thought Leadership Award: Customer Engagement
Merkle|Comet has won the 2017 Pega Partner Excellence in Thought Leadership Award: Customer Engagement. The award was presented during PegaWorld 2017 taking place June 4-7 in Las Vegas, NV. This marks the fourth Pega Partner Excellence Award for Merkle|Comet. The Partner Excellence Award reflects Pega’s expectations of alliance success, using objective criteria to select and reward partners for demonstrating exceptional performance.
Emerging Partner of the Year – UK, Ireland, Western Europe, and the Nordics
Merkle has been awarded the Adobe Emerging Partner of the Year, Americas. Adobe North Region (United Kingdom, Ireland, Nordics, and Western Europe). This honour was presented to Merkle on May 9, 2017 during Partner Day at the Adobe Summit EMEA in London. An Adobe partner since 2013, Merkle enables brands to deliver personalised and relevant customer experiences across channels. The agency expanded its relationship with Adobe to become an Adobe Global Alliance Partner in 2016 by focusing on the full suite of services available within the Adobe Experience Cloud.
2017 Stevie Awards
At the 15th Annual American Business Awards, Merkle’s marketing programs took top honors in seven different categories: Gold Stevie Award for Best Newsletter or House Organ/Publication- Online: Dossier Gold Stevie Award for Advertising, Marketing & Public Relations: Merkleinc.com Silver Stevie Award for Marketing Executive of the Year: George Gallate, EVP and CMO Silver Stevie Award for Internal/Employee Communication: Merkle Insight: Presenting for Video Silver Stevie Award for Online Marketing Campaign of the Year: Merkle’s Digital Bowl Report Bronze Stevie Award for Online Marketing Campaign of the Year: Merkle’s 2016 Webinar Series Bronze Stevie Award for Branded Content Campaign of the Year: Digital Marketing Report
Advertising Age's 2017 Agency Report
In the Agency Report issue of Advertising Age, Merkle was recognized for its rapid growth. Accolades include: Top US Agencies of All Disciplines – Merkle ranks 15th. World’s Largest CRM/Direct Marketing Networks – Merkle ranks 9th. Largest US Digital Agency Networks – Merkle ranks 13th. Largest US Search Marketing Agencies – Merkle ranks 5th. Largest US Health Care Agency Networks – Merkle ranks in the top 20.
Drum Marketing Awards Finalist
Merkle and Exclusive Resorts have been recognized as a finalist in the Customer Insight Strategy of the Year category of The Drum Marketing Awards. Merkle used its Neuroanalytic™ practice based on cognitive psychology and behavioral economics to further understand the Exclusive Resorts audience. Through a series of quantitative and qualitative research phases, we discovered the audiece’s underlying motivations, their emotional drivers, and the market opportunity. This unveiled a massive opportunity for Exclusive Resorts – the audience’s deep desire for “family bonding.”
Outstanding Marketing Business Partner of the Year
Comet Global Consulting, a Merkle company, has been recognized as the Outstanding Marketing Business Partner of the Year. The award was presented to Comet on March 20th at the IBM Amplify 2017 conference at MGM Grand in Las Vegas. As an IBM partner since 2009, Comet Global Consulting is recognized for its global success in driving continuous customer value from IBM's innovative marketing technologies. The challenging mission required for IBM’s entire Partner Ecosystem is to turn its technology into measurable outcomes for leading client brands in a timely fashion.
Pensions & Investments’ 2017 Eddy Award
Merkle and PNC Retirement Solutions have been awarded Pensions & Investments’ 2017 Eddy Award in the Special Projects category for the 2016 DM campaign to Iron Workers members for their profit sharing plan. This annual award by Pensions & Investments recognizes best practices by defined contribution plans in providing investment education to participants.